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Turkish firm Ciner Glass in new stadium naming rights deal with Ebbw Vale RFC


Turkish firm Ciner Glass has entered into a stadium naming rights deal with Ebbw Vale RFC.

Ciner, which is investing in a new bottling plant in the town that will create 600 jobs, has entered into a three-year deal with the Premiership side that has seen its home Eugene Cross Park renamed the Ciner Glass Community Stadium. Ciner branding will also appear on the club’s shirts, with investment also into its junior academy. The value of the deal has not been disclosed.

It comes after the club announced a shirt sponsorship deal with US blockchain firm SIMBA Chain, which is setting up a European HQ in the town.

Gareth Howells, commercial and marketing manager for Ebbw Vale RFC said: I would personally like to thank the Ciner family for supporting Ebbw Vale RFC through this landmark deal, but also for giving hope to the people of Ebbw Vale with its new plant investment that will create new jobs in a significant economic boost for the town.”

Executive board member of Ciner, Didem Ciner, said: “We are absolutely thrilled to become part of the fabric of this historic club. Our commitment to Ebbw Vale is extensive, and we want to make sure we invest in all parts of the community.

“Rugby fans from across the town have missed out on a year and half of their beloved sport, and we hope our partnership marks the start of a successful season for the club.”

Chairman of Ebbw Vale RFC, Jones Jones, said: ‘‘Over the last 18 months, we have navigated the most challenging period in the club’s 142-year history, so to have secured this deal now is an incredibly significant moment for us.

“Our partnership with CiNER Glass is a fantastic opportunity for the club and we look forward to working with our new partner Ciner Glass, who we know share our ambition for Ebbw Vale.

“While the name of the stadium will change, the essence of the ground remains the same, and we look forward to investing in the future and creating many more fantastic memories with our supporters this season.”

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