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What A Sex Expert Thinks Of Gwyneth Paltrow’s £40 ‘Down To F**k’ Pills

In news that will surprise no one, Gwyneth Paltrow – queen of the jade yoni egg and candles that smell of your vaginas or orgasm – has a new ‘sex-boosting’ product she really wants you to buy.

The Hollywood actress turned CEO has shared the latest add to her lifestyle emporium, Goop, on her Instagram – a supplement that claims to support sexual health and boost the female libido, dubbed ‘DTF’.

As in “down to fuck”. Yes, you don’t need to be told. The pills, which cost $55 (around £40) for a little pink and red bottle of 60 capsules, aim to address “some of those common physiological roadblocks to desire”, according to the website, and must be taken twice a day for two months before you see the results.

“We’re not ashamed to say we want help shifting our sex drive into gear,” reads the product blurb. “We also know we’re not alone: Everyday stress and anxiety, hormonal fluctuations, and fatigue can all impact female libido and sexual health. (It’s wild out here.)”

The ingredients in the supplement include fenugreek extract, which Goop claims is clinically shown to support healthy sexual arousal and desire in women. Also on the list is shatavari, described as a “traditional female health adaptogen” (and yes, it’s a regular in the wellness world, sold and marketed for fertility and general women’s health by companies ranging from Pukka Herbs to Fushi).

Saffron extract rounds out the Goop formula, said to offer mood support. “It’s not just about sex,” the site says. “It’s about supporting our pursuit of more pleasure, more often. And yes, we chose to name it DTF. It can be a joke we share.”


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