From dog sneakers to plastic-free toothpaste, these small businesses have got the goods you’re going to want to tell everyone you know about.
We hope you love the products we recommend! All of them were independently selected by our editors. Just so you know, BuzzFeed may collect a share of sales or other compensation from the links on this page if you decide to shop from them. Oh, and FYI — prices are accurate and items in stock as of time of publication.
Huppy has engineered vegan and plastic-free toothpaste tablets to keep your mouth and the planet clean. Store the tabs in your own container or snag one of their too-cute reusable tins. Then just chew, add water, and brush, brush, brush away!
Kulfi Beauty knows a thing or two about making a great eyeliner. Their award-winning formula is creamy for a smooth glide, brightly pigmented, and long-lasting so you can get the bold look you’re after without the subsequent raccoon eyes.
KimHauCeramics brings thoughtful modern design to the age-old art of ceramics, creating practical home goods that not only look stunning in your space but will make life just a bit sweeter and easier.
Freja New York engineers splurge-worthy, small-batch staple bags to ground your wardrobe. We’re talking ultra-functional work totes with pockets aplenty and surprisingly roomy shoulder bags — each created with the health of both people and planet in mind.
CaitlynMinimalist just might be responsible for your next great gift or wear-everywhere piece of jewelry. Each handcrafted item has that perfectly dainty go-with-everything feel that can easily be dressed up or down, and many of their styles are able to be personalized!
Sanzo captures real fruit flavor without added sugars inside their line of lightly sweet sparkling water in traditional Asian flavors like calamansi (aka the Philippine lime), lychee, and mango.
Rooted is as much a community as it is a shop. Not only do they deliver a wide variety of houseplants straight to your door (with free shipping!) but their website is chock-full of resources and tips for keeping said houseplants happy and healthy. Not sure where to start? Take their plant quiz to find the right leafy green friend for your space and lifestyle.
LEZÉ The Label is committed to stylish comfort, designing earth-friendly clothes that look polished and professional but seriously (I can attest) feel like pajamas. They’re proudly made in an ethical Chinese factory, working to break the negative “Made in China” stigma.
Sạch combines sustainability and sweet-smelling scents in their collection of clean candles, each of which is made from all-natural coconut wax, comes packaged in 100% recyclable jars, and is printed with hand-cut labels made from biodegradable sugar cane paper to reduce waste!
Gift of Heart dreams up conversation-starting jewelry (mostly earrings, but pendants, too) that you won’t find anywhere else. The shop’s specialty lies in their glittery acrylic styles, in bold shapes like dangling cheeseburgers and shimmering planets.
RIFRUF protects puppy paws from physical and fashion disasters alike with stylish shoes even discerning sneakerheads would approve of. For now, they only have their flagship, vet-endorsed Caesar 1 sneakers, but new styles and colors are in the works!
Acaderma takes a fluff-free approach to skincare. Their team is a mix of biologists and dermatologists working together to create proprietary skin solutions with increased potency and decreased pollution and waste. Skincare savants will have plenty of material to pour over on the Acaderma website — each product page feels like a deep dive into the science, with many products including images from the clinical trials.
Bohana brings good vibes to snacking with their wide array of savory and sweet popped water lily seeds. The Shark Tank alum works closely with a farm in Bihar, India to grow the nutritious puff snack, and is committed to a fully collaborative supply chain that ensures fair wages and sustainable harvesting.
TarokoMoon will make you want to replace all the soap in your life with their colorful collection of handcrafted soaps shaped like fortunate cookies, bao, and other Asian treats. This multi-talented maker also has a knack for glasswork, creating decorative good luck charms inspired by their Taiwanese culture.
byFeliciaLiang weaves her own cultural identity and the stories of surrounding communities into her vibrant work. From poppy digital prints to textured pencil drawings, Liang’s work aims to make others feel uplifted and seen through the shared experiences and motifs featured in each piece.
Sqwishful is cleaning up your kitchen sink with sponges, dish brushes, and scrubbers made out of all-natural recyclable and compostable materials that won’t pile up in the landfill once you’re done with them. Fun fact: each of their plant-based, dye-free sponges is compressed to reduce its carbon footprint during shipping. Just run it under water and watch it pop up!
PinchofClayCo knows how to balance cute and cool with her array of ceramic and porcelain home goods. The animal-themed planters and ornaments are quirky, while the mugs and serving trays are distinctly modern. What each item has in common is an unparalleled attention-to-detail and a cozy feel you’ll absolutely want to bring into your space.
Live Tinted started with a viral video and has grown into a makeup brand and online community for underrepresented voices in beauty. Their cornerstone product is the Huestick, an award-winning multi-stick that can be used for color correction or as blendable, buildable pigment on lips, cheeks, and eyes.
MoaniBags808 is a father-daughter operation handmaking every one of their fun yet functional printed bags out of their home in Hawaii. From totes and backpacks to purses and pencil cases, each vibrant style feels like a work of art with review after review calling out how high-quality the products are.
Made in Chinatown supports small businesses in Manhattan’s Chinatown through a range of community initiatives as well as merchandise lines, which are dreamed up by a talented team of volunteer designers in collaboration with local restaurants, shops, and organizations.
Pepper wants everyone in the IBTC to find a bra that fits and lifts their smaller boobies without the annoying cup gaps or unnecessary padding. That’s why all of their bras are specially engineered to hug AA–B cup curves without awkward bunching — like yoga pants for boobs!
Umamicart delivers all the Asian goodies your local grocery store doesn’t have straight to your door! Currently, they only deliver to certain zip codes, but they’re rapidly expanding! So, next time you’re craving mom’s homemade peking duck you won’t have to scour every grocer in the neighborhood just to get all the ingredients.
Chunks sparks loads of hair joy with quirky and colorful clips that’ll make you feel like you’re in a better, cooler version of the ’90s. Their high-quality accessories are thick hair-friendly and proudly made in China, emphasizing that it matters less where a company manufactures but how they do it.
Milk and Honey Clay handcrafts purpose-driven earrings made from (you might’ve guessed) clay, donating 20% of the profits from each pair sold to anti-human trafficking organizations in the US and around the world.
The Wok Shop is a beloved San Francisco Chinatown staple that has been selling cookware, linens, and utensils for over 40 years. Thankfully, you can snag one of their top-quality woks even if you’re not on the West Coat via their online shop!
Kach Design Studio does a little bit of everything (and does it exceptionally well), creating everything from pop art prints and feminist stickers to giftable pet portraits and wine labels. Her art is just as creative as her product offerings, which include stick-on window decals that catch the sun for joy-inducing rainbow rays in your home.
Inside Story is bringing green socks to golf greens everywhere. Each pair of luxury athletic socks is made from coffee and recycled plastic, resulting in an ultra-soft, breathable and sweat-proof sock you’ll love to wear whether you’re teeing up or winding down.
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